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Including Folded IRC Inserts In Your Product Packaging

by Taylor Hughes

Businesses are often looking for opportunities to improve the conversion rates of their products. To this end, they may benefit from included folded instant redeemable coupons in their products. However, smaller businesses may not be as familiar with the benefits that come with using these options.

Use Instant Redeemable Coupons To Promote Additional Purchases

An important factor that should not be overlooked with these coupons is their ability to help drive new sales. In addition to promoting sales of the product that included the folded IRC, these coupons can also be used to help promote new or related products that your customers may be interested in purchasing. As a result, businesses can often find that the small investment in these coupons can drive further sales that will more than offset the discounts from the coupons as well as the costs of including them in the packaging.

Include Addition Information On The Folded IRC

In addition to being able to provide customers with related products, you can also use these folded IRC inserts to provide valuable information that your customers may need in order to effectively and safely use the products. Due to the small size of these folded IRC inserts, you will have to be extremely thoughtful with the information that you decide to include as you will have a limited amount of space, and you will need to make sure that the font is still large enough to be read by your customers.

Minimize Impacts To The Size Of The Packaging For The Product

Businesses will need to be extremely diligent about keeping the size of their product packaging as small as possible. This will allow for retailers to carry and display as many of your products as possible while also making it easier for customers to carry these items with them. In this regard, folded IRC inserts can be one of the best options to choose from. Due to the fact that these inserts are included as part of the labeling, they will be able to provide you with important benefits without substantially increasing the size of the packaging or making it otherwise difficult to use.

Investing in folded IRC inserts for your product packaging can provide your products with a range of important benefits that can help to improve the experience of your customers and potentially increase revenue. By understanding the ability of these inserts to lead to additional purchases, provide valuable information while having minimal impacts on the packaging, you can create a plan to using these as efficiently as possible.